Mountain Dew bottles by Shutterstock/Darios. "Students tell us it tastes best, and it's a habit." For those who have never had the pleasure of sipping an ice cold can of Mountain Dew, youve probably only heard talk of its vices, of which there are (admittedly) many. To this day, the flavor variations of Mountain Dew often reference the connection to the drink's mountain origins, with names like Mountain Lion and Mountain Holler. Popular Native American folklore says that a bloody battle between the Cherokee and Catawba tribes took place on the mountain. The soda is ruining teeth, in an epidemic known as Mountain Dew-mouth. The acid causes erosion and the sugar abets decay. Medicaid, the joint federal-state health care program that provides health coverage for 72 million people, reckons dental benefits as optional for adults, leaving it up to states to decide. "We are using taxpayer dollars to buy soda for the SNAP program, and we are using taxpayer dollars to rip teeth out of people's heads who can't afford dental care and are on Medicaid," says Dana Singer, a research analyst at the Mid-Ohio Valley Health Department in Parkersburg, W.Va., who wants to see stricter regulations on sales of all sugary beverages in the region. Marion Virginia: Heart of Appalachia's Highlands & Birthplace of Mountain Dew | Here's the 36th Episode in my new Exploring Appalachia series! 17 More. A culture in crisis.. Once a month, a University of Kentucky dentist also joins the group for oral treatment. Native Americans first began to gather in the Appalachian Mountains some 16,000 years ago. Between about 1.1 billion and 541 . (Note: I have made a couple of minor edits since this piece was first posted.). Why would this kind of line-in-the-sand stance about a beverage come hundreds (er, thousands) of cans into a relationship? Did he really just tell me what to drink? Something known as "Mountain Dew Mouth" is rotting children's teeth in poor regions of the country, especially Appalachia. As a memoir of a rough childhood, its fine. And Part 2 explored the link between transportation and healthcare. Id like to think if you cut me open a little Diet Mountain Dew would be right there in my bloodstream, hovering just below the surface, like the homesickness that never quite goes away. But what is "Mountain Dew Mouth?" We made our way to the strip mine trails and as we did, we passed Butchs grave. With new Mountain Dew flavors seeming. Dew Baby". Old woman smoking a pipe, Appalachia, USA, c1917. However, as it stands now, dental care is treated separate from health care, launching an epidemic that weighs heaviest on those who need it most the rural poor. Frequently he attributes rough behavior and inexperience with the world to, essentially, hillbillies being hillbillies. But what exactly did that mean? This is the third in a series of posts by Stacy Kranitz for BagNews Originals. Appalachians are portrayed as individuals who are unable to get out of their own way problems caused by excessive Mountain Dew consumption. Irish and Scottish immigrants who moved to the Appalachian region to mine coal called their mixers for moonshine, off-market bourbon and whiskey, "Mountain Dew." Barney and Ally Hartman started bottling their Mountain Dew in the 1930s and marketing it as whiskey's best friend, meaning it's had a pretty manly ad strategy from its inception. Another 15% of young adults between the ages of 18 and 24, have had a tooth extracted because of decay or erosion. Mammoth Cave in west-central Kentucky spans 420 milesmore than twice the size of the second-longest,. Before pursuing that lofty goal he was a lawyer, which is where he got the source material for Mountain Dew. Shameful or not, no food stuff is more personal to me, more deeply burrowed into my sense of identity than Diet Mountain Dew. Appalachia has a distinct culture of sipping soda constantly throughout the day. The Appalachian people were denigrated so that they could be exploited because they owned valuable land with natural resources. EARLY POPULATION. 16 2013, Updated 11:19 p.m. For Appalachians, a sense of place and of home seem particularly important, yet from the 1940s to 1960s, an estimated seven million immigrated north into urban areas in search of work, only to be met with widespread prejudice against any Appalachian-speaking mountain speech. Vances Hillbilly Elegy. no shoes!) (Farmland is even lighter than usual in this image because the fields are fallow after the harvest.) Chaotic people beget chaos. By childbirth, all the problems had been treated; continued follow-up monitoring also showed reduced smoking by the mothers and increased breast-feeding, and led to lower levels of prescribed pain medication and sharply reduced number of visits to local emergency rooms for other health problems. "That guy! In the mountains, you stare death in the face because the latest boy who ODd played Mortal Kombat with you while slurping Mountain Dew. 1974. All last fall I resisted reading J.D. The commercial starred a strikingly bizarre creature with the head of a pug, the body of a monkey and the legs of a baby. For me, that argument continues to manifest itself on both a personal and interpersonal level. In both cases, its a prickly briar patch of fact and lore jumbled together. The phrase is inherently noxious. ATV accidents are a common and unfortunate byproduct of this hobby. Six years ago Ebersole was looking for a site where he could undertake a program to demonstrate in the field what clinicians were telling him in their practice. ------------------------------------------, Dental Health Professional Shortage Areas, Teeth: The Story of Beauty, Inequality, and the Struggle for Oral Health in America. I look around the classmates with whom I grew up in Appalachia and the family that has lived deep in Appalachia for generations, and I see little like the generalizations Vance applies. And in an impoverished part of the country, where the majority of residents either go hungry or receive government aid for food, public health advocates are calling for a policy overhaul to address the problem of rotted teeth and gum disease in Appalachia. It is not dense, it does not use large words or complicated concepts. Just dont read it and think you understand Appalachia. 1974. According to dentists, one of the main culprits is Mountain Dew soda. Weeks later, he reported finding syringes in the street. On Friday afternoons he would buy several 30 packs of beer, chicken for the barbecue and many cartons of cigarettes. Ive heard that Ron Howard was to make the movie and prayed hed be wiser than most northerners, Your email address will not be published. You can see the rest of the series here. "Belle, I swear to God, it snowed eleven inches today," my dad sighed. Story after story presents tightened regulations and banning the purchase of soda with food stamps as the lone solution to problems caused by excessive Mountain Dew consumption. Named after mountain slang for moonshine, Mountain Dew was sold to Pepsi in 1964, where the soda went national. On our way down the daylight faded and we navigated the terrain of the trail from our ATVs headlights. If you buy something from an Eater link, Vox Media may earn a commission. While Mountain Dews target audience today might be neon tank top wearing bros and skateboarding teenagers, my Appalachian demographicnamesake and allwere the original consumers. 3. Nonetheless, the factors that contribute to poor dental health are not simply Mountain Dew; they are not even specifically linked to Appalachia. Over a series of months, a perfect storm of books, lectures and wee-small-hours conversations revealed to melike peeling back the layers of an onion (weepy eyes and all)that the feeling I had called so many other things (embarrassment, pigheadedness, discomfort, willfulness) was shame at its core. And she expects that number to grow as jobs in the region continue to disappear. How the circumstances of a people cannot be defined through an individual still photograph. In fact I did photograph a young man giving his baby Mountain Dew at Pats house. Appalachia People sometimes call it the water of the south. Vances book is simplistic, and it generalizes. It is wickedly acidic and (if youre drinking the less aspartame-influenced variety) highly caloric. And none of them behave the way Vance describes his family behaving. unsalted butter, at room temp, sugar, eggs, at room temp and. In Kentucky, the state with highest proportion of adults under 65 without teeth, Smith has witnessed the extremes ofMountain Dew-mouthtoddlers with baby teeth filled with cavities, kids who won't brush their teeth because of inflamed gums, and teenagers who have pulled out their own rotting teeth with pliers. Reproduction of material from any Salon pages without written permission is strictly prohibited. The Appalachians run from Labrador south to Alabama, about 2,100 miles, in all. But, like so many, I feel helpless. Jun. Ive been thinking a lot about the War on Poverty. This can confuse the viewer who might come across this image of the baby drinking the bright green liquid and see it as a confirmation of a known stereotype. If you want to contact us for business inquiries or collaboration opportunities, email: mountainrootsmail@gmail.com Also find us on facebook @mountainrootshomestead Snail Mail: Mountain Roots Productions PO Box 664 New Castle, VA, 24127 #appalachia #appalachiantrail #appalachian source Advertise Here Virginia Digital News My own happy and stable Appalachian childhood does not make for an exciting book. The Appalachian Mountains hold some truly terrifying stories.Podcast Episode #308.Download Swamp Dweller Scary Stories:Itunes: https://apple.co/2L7znZpSpotif. Gum infections, decayed teeth that weren't attended to so that by the end of pregnancy they would have full-blown abscesses; we would just hope that didnt put them into premature labor.. Oklahoma senator concerned about dead babies in his Mountain Dew. Today most of the time the superstitions are said in a joking manner. Its always bothering me, Matello told theWashington Post as she waited outside the Wicomico Civic Center in Salisbury. Lunsford is an attorney, however, he is very fond of folk songs. People are held personally accountable for the state of their teeth in ways that they are not held accountable for many other health conditions.". That's according to calculations by Singer, who is working with Harris. Mountain Dew is mountain slang for "whiskey"; the phrase appears in Irish folk songs from the late 19th century and in an American folk song protesting Prohibition. We can identify the [bacterial] footprints from oral infections in heart tissues. In that same exodus, several of my mothers uncles moved to Ohio and Detroit for work. Probably not. None of them, as far as I could tell, fell into laziness, violence or what my mother might call sorryness. According to Eater, Mountain Dew was invented by Barney and Ally Hartman, Tennesseans who were looking for a mixer to accompany their whiskey in the 1930s. After Kennedys death and Johnsons announcement, millions of government dollars were doled out to initiatives that would solve these problems and turn America into the Great Society it was meant to be. The high levels of consumption of sugary drinks, like. "Diet Mountain Dew" (alternately spelled as "Diet Mtn Dew" and originally titled "Diet Mt. It turned out that just behind Pats trailer was an old reclaimed strip mine that had been turned into ATV trails for recreational use. is completely exhausting. Mountain Dew - Willie Nelson. Social Darwinist thinkers in the late 18th century and early 19th century influenced attitudes towards poverty during the emergence of capitalism (6). The Appalachian people were denigrated so that they could be exploited because they owned valuable land with natural resources. The problem is, he does not have a new or amazing insight. 4. I learned about Caudills dark turn while I was traveling in the region. I saw him pick up and throw several chairs and then punch a friend in the face. This was Dozers best friend who died while riding a 4-wheeler. Diet Mt. Folklore & Superstitions in Appalachia. It's estimated 26% of preschoolers in Appalachia already have tooth decay. Mountain Dew, however, remains culturally significant. Exploring it was simultaneously deeply cathartic and like sticking my hand in an emotional meat grinder. More recently, whats driven home the jerry-rigged wiring between Mountain Dew and Appalachia is the use of the phrase "Mountain Dew Mouth" to describe the poor oral hygiene habits in the area which have led to widespread gum disease and tooth decay. But generally the women coming to Trover Clinic werent doing anything about it, mostly because in Hopkins County there was only one dentist who accepted Medicaid patients -- for one half-day a month and only on a walk-in basis. 1. Mostdental insurance limits annual benefits to between $1,000 and $1,500 per personthis cap has hardly changed since the mid-'80s, despite inflation. The sun was setting and flashing red lights from an ambulance and several cop cars were lighting up the sky on the Ohio side of the river. Its also a dramatic story. A curated collection of pieces related to our most-popular subject matter. All share an enviable smile gleaming, bright white, smooth, ovular teeth. First there are the most ancient crystalline rocks. Appalachia has a distinct culture of sipping soda constantly throughout the day. By now, we've all heard of the health risks posed by drinking too much soda. (The city of Cincinnati saw fit to make it illegal to discriminate against someone of Appalachian origin). The freshest news from the food world every day, By submitting your email, you agree to our, How Mountain Dew Came to Perpetuate a Deep-Seated Appalachian Stereotype. The ties that bind know no distance. I would definitely attribute these problems to drinks." The Appalachian Mountains stretch from the Canadian province of Newfoundland and Labrador to northern Alabama and Georgia. That this violence and abuse was somehow innate to what they were, caused by the culture from which they had come. That's because the ABC special took great pains to show the effects of poverty on children in the Appalachian region a territory that stretches from around southern New York state to Alabama and coined a term, "Mountain Dew Mouth," which would be repeated in stories about Appalachian health care for years to come. The problem isnt lack of doctors or even access to standard OB-GYN service. Each time I hear it, I feel angryangry and ashamed. It has no nutritional value. A suburb of Washington, D.C., could have one dentist for 350 residents, while Dickenson County, Virginia, has one dentist for every 15,468 residents. Nah man that's brondo you're thinking of, Mountain Dew is mostly caffeine and sugar . While Medicaid, as the medical safety net for the poor, should provide help for those with dental needs who cannot afford to pay, only 15 states offer full dental benefits and five states offer nothing at all, as reported in a study byPew. Harry Caudill, . Ive never once had someone without deep mountains connections place a hand on my shoulder and say, "Me too, sister.". Employer-provided plans assuming the patient has a job and the job offers a plancan exceed $500 a year or more and do little to ease the burden when other concerns take priority. The Story Behind the Song Bascom Lamar Lunsford first wrote the song in 1928. The 4 of us caught the ATV off balance and it flipped. This level of judgement has only heightened from year to year as Ive settled into a career as a food writer. Thats one reason why their babies get cavities so fast., After more than four years of the oral health and centering program -- during which it has served 500 women -- Todd-Langston and Almon say they believe attitudes in the county may be beginning to change. Instability begets instability. They, like Vances family and many other Appalachians, came home for regular visits and the annual reunion. Germs collect, white blood cells accumulate, pus escalates, and suddenly a swelling, debilitating dental carbuncle has taken residence in ones mouth. Appalachian: [noun] a native or resident of the Appalachian mountain area. Don't give up, though. More than a third of Americans do not have dental coverage, according to aWashington Post article. Close. This name has a Celtic origin and the meaning of the name is 'he who comes from the mountain'. Dentists cannot turn away patients based on race, creed, color, sex, or national origin according to the American Dental Association'sPrinciples of Ethics and Code of Conduct; however, dentists can turn away patients based on their ability to pay. For 10 years, Otto researched and conducted interviews about oral health in America, traveling across the country attending beauty pageants and clinics, talking to dentists and patients alike. But did that make him a bad dad? That approach never really worked. I later found out that a dead body had been found and recovered from the spot where the lights originated. The bad reviews I saw from other Appalachians convinced me it would make me mad. 28K views, 631 likes, 154 loves, 240 comments, 642 shares, Facebook Watch Videos from Mountain Roots: Here's the 36th Episode in my new Exploring Appalachia series! How could I feel ashamed in my own house? Well, Ive hated it for about 3 years now for its misconceptions of Appalachia and its peoples (plural). Reply . The term "Appalachia," however, is more of a socio-economic term than it is one of geography. These stories grew out of reporting assignments for Kaiser Health News. Few of the women associated dental cavities and oral disease with pregnancy or prenatal problems, despite mounting medical and dental research showing the linkage, especially in Kentucky, said Jeffrey Ebersole, director of research at the University of Kentucky Dental Schools Oral Health Center. MS. Anne and Harry M. Caudill Collection, 1854-1996, Special Collections, University of Kentucky Libraries, Lexington, Kentucky. Years before when visiting my hometown for the first time, we took a stroll down Main Street and passed a teenager with a freshly sprouted goatee in a cut off t-shirt carrying a case of Mountain Dew atop his shoulder like a mounted bazooka. You know where that smoke goes, through your body to the placenta to the baby. Join me as I explore Marion. A problem as common as gingivitis (excess plaque) can result inserious health problemssuch as heart disease, diabetes, or cancer. As soon as it aired on February 7, 2016, the Super Bowl ad for Mountain Dew's energy drink "Kickstart" was trending online. POSTWAR TO THE PRESENT. Would people feel like they could tease if I didnt have a fleck of twang in my voice, if I didnt slide deeper into my mountain accent after a couple of drinks? It was not a novelty, not an ironic goofjust simply a way of life. Pat worked long hours at a lumber mill a few miles down the road. He mentions his aunt, who had an early abusive marriage, and his mother. Free shipping on many items | Browse your favorite brands | affordable prices. At this point, I should probably make this clear: Im no Mountain Dew apologist. Eighty-two percent of them had periodontal bleeding points and half had already developed recessive pockets in their gums. BIBLIOGRAPHY. It was hot potatod around through several bottling companies before eventually being sold to Pepsi in 1964, and nationally marketed. Vance writes of being lucky in his life and he certainly is when it comes to this book. I watched as they trekked back and forth in it, finding great pleasure in turning their ATVs into boats. Cherokee Indians were the main Native American group of the Southern Appalachian and Blue Ridge region, but there were also Iroquois, Powhatan, and Shawnee people.. My research into the origins of this initiative led me to Harry Caudill, a small town lawyer from the eastern Kentucky town of Whitesburg. This often resulted in elaborate ATV trails because it was the cheapest and most popular reclamation option. MS. Anne and Harry M. Caudill Collection, 1854-1996, Special Collections, University of Kentucky Libraries, Lexington, Kentucky. Being violent is not a symptom of Appalachianness. Public health . But dentists beg to differ. 1. Vance has chosen the version of his life to tell, and he chooses to emphasize what fits his narrative. In more national conversations, it often seems to take up this stunt double role, particularly when addressing rural poverty. Vance also ascribes some of his familial dysfunction to the stress of his grandparents move from the hills of home to the industry of Ohio. His experience is valid, but its not everyones experience. 1 in the nation in toothlessness. 277. . TikTok video from Katie Country (@katie.country): "They call it that good ole Mtn Dew #smalltown #appalachia #comedyvideo". With 50 percent more caffeine than Coke or Pepsi, Mountain Dew seems to be used as a kind of anti-depressant for children in the hills. This is due to the influence of Scottish and . But one has to wonder if the underlying issues of the region aren't addressed, will taking sodas off the menu really solve anything. He mentions the law school mentorship of Amy Chua, who went on to write a book about Chinese tiger mothers. Various states, from Florida to Tennessee, have proposed bills that would restrict the use of SNAP to buy soda, sugary treats or other unhealthful foods. Leslie Jamison, author of The Empathy Exams, elegantly summed up my decades-long tug of war with how Mountain Dew relates to my identity in a recent interview. . But the numbers across the rural American South and lower Midwest are worse. Required fields are marked *. In 2013, only 34 percent of general dentists accepted Medicaid patients, according toPew. Pat made sure that all guests were taken care of. Copyright 2023 Salon.com, LLC. Other forces are at play. "Oh, wow," my boyfriend remarked, a little awestruck. We use cookies to help better serve your experience. The town was the "hub" of eight "coal camps" located along the outskirts of the town. But since the 14th century, poverty as a label has been used to ostracize certain people in society (5). The Appalachian Mountain shiners are part of the hillbilly culture. ------------------------------------------, the link between transportation and healthcare. The distinction between dental care and health care extends to insurance. Add a global pandemic into the equation and that can make things even scarier. The Appalachian Mountains, commonly called the Appalachians, are a chain of mountains in the East of North America. And Part 2 explored the link between transportation and healthcare. "If we aren't gaining any ground, isn't it time to revise our strategy?" Though pain and discomfort are unfortunate enough, lack of dental care presents other, more enduring problems. Ive worried that I wont get work, that I will be perceived as less intelligent and qualified because I occasionally enjoy a soda thats lambasted as the scourge of the soft drink earth. Appalachia is an ancient land - one of the oldest mountain systems on Earth. According to a report from WiseG About Us I remember . Since then, she's been leading the charge to come up with policies to tackle the problem. When we got back to Pats house, I was given a crushed up Loratab to snort for the pain. They were in pain, and theyd be hurting at school.. Its high sugar and caffeine content seem to be habit-forming, with many accounts of Appalachians constantly sipping and carrying bottles everywhere throughout the entire day. Oral, chronic infection untreated is getting into the bloodstream 24 hours a day, seven days a week, seeding systemic circulation. By sa smith on January 26, 2012. We recommend moving this block and the preceding CSS link to the HEAD of your HTML file. Chaos begets chaos. As Healthline tells us, the sugar in sodas reacts with the bacteria in our mouths to form a dangerous acid, breaking down the protective layers in your teeth and causing cavities. Today, theres a Mountain Dew to suit every tastefrom Code Red (cherry) to Baja Blast (lime)and enough generic knockoffs with names like Mountain Lion, Mountain Lightning and Mountain Holler to really put an exclamation point on the rural connection. So we were saved and mostly unharmed. The Coal operators did not give any of the wealth they made through this devastating process back to the region. Brushing Teeth 'Too Painful' Four men showed off a massive pit of mud they found. I havent read it yet; if I do (and thats a big if when there are so many other better books to read) it will be only so that I can answer academic pinheads who persist in decrying negative stereotypes for every group except white Southerners. Its gross." Family and friends stopped by to share stories, complain about hardships and seek advice for problems. However, even in the states that do offer dental benefits, poor patients have difficulty getting appointments. Would people feel as open to chiding me or ribbing me about the drink if I were a man? document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Your email address will not be published. Answer: There is a common stereotype that people from Appalachia refer to Pepsi's Mountain Dew soda as "Mountain Dew," but this is not true for all people from Appalachia. Back in 2009, Priscilla Harris, an associate professor at the Appalachian College of Law, issued the first battle cry in the war against Mountain Dew mouth with a legal brief titled "Undoing the . Glimmering pearly whites have long been a symbol of social and financial success in America. While you may think of " Appalachia " as a region of the southern United States, the full Appalachian Mountains have a massive (not to . I went there with Dozer, one of Pats friends, who owned a 4-wheeler. But theyre no more the norm than people who arent like that. As the story goes, John F Kennedy read Caudills book and quickly moved to set up the Presidents Appalachian Regional Commission in order to take a closer look at what was happening in Appalachia. In the mountains, you cant look away because theres nowhere to turn a blind eye. Something went wrong. Beer, grilled chicken and cigarettes were offered in unlimited supply. "At this point, we've been addressing poverty for 40 years," Mullins said. This material may not be published, broadcast, rewritten or redistributed. The Appalachian folk song was written in 1928. Here are three more in-depth reviews of Hillbilly Elegy. It was, in his eyes, a more intimate, longterm partner than he had become. Without access to preventative measure like regular oral checkups and teeth cleanings, as well as comprehensive care, Americas poor fight an uphill battle, involving increased health risk, social stigma and reinforced economic disadvantage. Just 10 years after the War on Poverty was declared, Caudill saw that nothing was changing for the Appalachian people. It is "not good" in a decidedly unsexy way, the way other corporate Frankenstein creations like Ho-Hos and Combos are easily tossed into the furnace of public scorn. Would buy several 30 packs of beer, grilled chicken and cigarettes were offered unlimited... This hobby beer, grilled chicken and cigarettes were offered in unlimited.. Their own way problems caused by the culture from which they had come riding a 4-wheeler been turned into trails... Individuals who are unable to get out of their own way problems caused by the culture from which they come. 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